Wednesday, February 04, 2009

Jack's Shameless Superbowl Head Trauma

Like millions of others, you probably saw Jack get hit by a bus in the Jack in the Box ad during the Superbowl.

The 'official statement' after the ad says "In lieu of sending flowers, please order anything on the menu, anytime of the day.  Jack would want it that way."

Just another attempt at fast food viral marketing (with a huge Superbowl price tag), and the requisite web site

Miss it?  You can see all the Superbowl ads over at Hulu (see below).

But for now, here's some fake cell phone video taken right after the accident:

We wrote about the Denny's Superbowl ad and free Grand Slam on Monday.

The only other fast food Superbowl ad was Taco Bell's. And we think that was a huge FAIL.

Here's all the Superbowl ads (on Hulu):

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Monday, February 02, 2009

Dennys Superbowl Ad: Free Breakfast

Denny's bought their first Superbowl ad during Superbowl 43 (sorry, XLIII) yesterday.

And they didn't advertise fast food... they advertised Free Food!

That's right!

A Free Grand Slam breakfast for all tomorrow (Tuesday 2/3/09) from 6am to 2pm!

Fine print: "Dine-in only. Offer limited to Tuesday, 2/3/09, 6am to 2pm in all Denny's restaurants in the United States, Canada and Puerto while supplies last. With exception of 350 Baker Blvd., Baker, CA.

Here's the TV ad, below that is a shot of their website after the ad ran.

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Tuesday, August 26, 2008

Denny's late night Rockstar Menu

Denny's is going after the late night fast food crowd with their new Rockstar Menu.

The special late night only menu items were created by rock musicians.
"We teamed up with popular bands in an out-of-the-box way to develop a menu by rock stars for our rock star guests," said Mark Chmiel, chief marketing and innovation officer for Denny’s. "Music and late night are a part of the Denny’s DNA. Denny’s has been a late-night destination for musicians, fans, crews, and crowds for over 50 years, so it is natural for us to have them create the meal they would most like to eat."
Denny’s will try to appeal to its late-night crowd, from 10 p.m. to 5 a.m., with alternative rock music playing through the restaurant and servers wearing T-shirts and jeans instead of their usual uniforms.

The new late night Rockstar menu items (and the musicians who created them) are:
  • Taking Back Bacon Burger Fries, created by New York-based band Taking Back Sunday, combines two of the artists’ favorite foods – bacon cheeseburgers and loaded cheese fries – in a new, sharable way with familiar flavors of fries, cheese, hamburger, crispy bacon, onion, tomato, and pickles. They even top it off with ketchup and mustard.

  • Plain White Shake, by the Chicago band Plain White T’s, blends whole milk, vanilla ice cream, creamy cheesecake, whipped cream, and white chocolate chips creating a heavenly, drinkable dessert.

  • Heart on a Plate, by California rockers Eagles of Death Metal, starts with heart-shaped pancakes topped with raspberry sauce, hot fudge, strawberries, white chocolate chips, and whipped cream. The Heart-themed entrée – a tribute to their soon-to-be-released album “Heart On” – is served with crispy bacon and eggs any style.

  • The All American S.O.S. brings the timeless classic and hometown favorite dish of Stillwater, Oklahoma band, The All-American Rejects, to life with hamburger, cheese, grilled onions, and gravy on top of grilled Texas toast and hash browns.
You can find out more about Denny's Rockstar menu at

If you're an all-nighter and check this out, let Fast Food News know what you think.

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